Balance vs Health & Her: two free menopause apps with different endgames

Which one actually helps in the appointment?

Balance, decisively, and it's the reason we score it higher. Its health report compiles your tracked symptoms into a structured document designed to be handed to a clinician — which addresses the real bottleneck in menopause care, where the average consultation is short and the average patient has been dismissed at least once before.

Health & Her tracks symptoms competently but is built around what you do between appointments rather than what happens inside one. If your problem is "I can't get my GP to take this seriously", those are very different products.

Which one helps more on a Tuesday?

Health & Her. Its free tier includes CBT exercises, pelvic-floor training and guided relaxation — a genuine self-management toolkit rather than a log. For symptoms where behavioural approaches have decent support, like sleep disruption and anxiety, that's practical value delivered at no cost.

It's worth being clear-eyed about why it's free: Health & Her sells supplements, and the app is the top of that funnel. That doesn't make the CBT content bad. It does mean supplement recommendations inside a free health app are marketing until proven otherwise, and menopause supplements as a category have thin evidence.

The conflicts on both sides

Neither app is a neutral party, and both conflicts are disclosed rather than hidden — which is more than most of this category manages.

Balance was created by Dr Louise Newson, who also runs a private menopause clinic. That gives the app unusual clinical depth and gives the clinic a pipeline. Health & Her's app leads toward its own supplement range. Under our rubric both cost points on Evidence & claims, not because either is dishonest, but because a recommendation from a party that profits from the recommendation needs corroborating before you act on it.