Independent since 2023  ·  No affiliate links.  ·  We buy every subscription ourselves. New York, NY Issue No. 148
Independent testing lab · New York

Health apps promise the moon. We check the receipts.

Every app gets 30 days on real wrists, a privacy teardown, and a score we can defend in public. No affiliate links, no sponsored verdicts, no “partner content.” We buy every subscription with our own money.

214
apps tested since 2023
31d
minimum test window
$0
taken from app makers
Head-to-head

Oura vs Whoop, settled with the published data

Oura's sleep algorithm has been validated against polysomnography in 96 people and 421,045 epochs. Whoop's was validated in 12 — by a researcher the company sponsored. We read every study, wore both for a month, and did the cost arithmetic nobody else does.

Oura takes

  • Sleep staging accuracy
  • Battery & wearability
  • Data export

Whoop takes

  • Training load guidance
  • Live workout tracking
  • Coaching depth
Read the full comparison
Scorecard
Oura Ring 4
84
Whoop MG
76

16 match-ups live
across GLP-1, sleep, nutrition,
mind and blood testing

Browse all 16
The Lab

Six axes. One score. Zero vibes.

Every app is scored out of 10 on six axes. We publish the raw axis scores, the test log, and the firmware versions — so you can disagree with us precisely.

Full methodology
Axis 01

Measurement validity

Does the number mean anything? We benchmark against reference devices — PSG for sleep, ECG chest strap for HR, lab draws where we can get them.

Axis 02

Evidence & claims

We read the studies in the footer. Company-funded, n=12, unpublished? That goes in the review, in bold.

Axis 03

Data rights

Trackers on launch, third-party SDKs, export formats, and whether "delete my account" actually deletes anything.

Axis 04

Daily UX

Thirty days of real use, plus a dark-pattern count: fake urgency, guilt streaks, buried cancel buttons.

Axis 05

Price & value

Total 24-month cost including hardware, and what happens to your data the day you stop paying.

Axis 06

Staying power

Funding, shipping cadence, support response times. Half of these companies won't exist in three years.

Market intelligence

This is how we pay for the lab

Operators, investors and health systems buy our category data: 214 apps scored on the same rubric, pricing histories, churn signals, retention teardowns and privacy audits. Reviews stay free and unsponsored because the research desk pays the rent.

See what we sell
214
apps in the scored database
6
categories tracked quarterly
14mo
of pricing history
40+
subscribing teams
Who's behind this

Five people, one bench, a lot of rings

Applandica is not a content farm. It's five obsessives in a Bond Street office with a drawer full of chest straps, a home sleep lab, and a shared spreadsheet we argue about every Monday.

Meet the team
Independence, in short.

· We buy every device and subscription at retail.
· We take no affiliate revenue, ever.
· App makers see no copy before publication.
· Intelligence clients get no say in scores.
· Corrections are published, dated and signed.